KERAMA MARAZZI, a leading brand and the largest manufacturer of decorative materials in the Russian market, presented a new collection of ceramic tiles, porcelain tiles, mosaics, branded sanitary ware and bathroom furniture at the international construction and interior exhibition BATIMAT RUSSIA, which was traditionally held at the Crocus Expo, at the very beginning of spring, from March 3 to 6. Among the novelties of 2020 – the new MAXI and superMAXI formats, a collection of branded sanitary ware, marble resistant to deep abrasion, and even KERAMA MARAZZI signature wallpaper.
From the very morning, the KERAMA MARAZZI stand was already full of visitors: the guests of the exhibition came to see the new MILANO collection. They were welcomed at a spacious exposition with an area of 750 square meters, the entrance area, decorated with large-format ceramic onyx, luxurious display cases, Victor Emmanuel Gallery and even a green retro tram – just like on the streets of the city. And, of course, the main character was the new ceramic collection inspired by the style of the Northern Italian capital.
In all series of the new collection Italian taste and style are visible: geometry and pure colors, glitter of glaze and precious metals, purity of form and inspiration by great masterpieces of the Renaissance – everything is combined in the new, bright and fashionable MILANO collection.
The company once again managed to surprise amateurs and professionals with contemporary design and high-tech innovations.
Perhaps the most impressive among them is the super-large format of ceramic granite superMAXI 160x320 cm, a joint project of KERAMA MARAZZI and Surface Laboratory – an expert in the field of personalization of ceramic granite. The novelty is presented to the market in various textures and two thicknesses – 6 and 11 mm.
By the way, this is not the only novelty of the MAXI format: the company also introduced ceramic wood of exotic species 40x240 cm and ceramic marble of 120x120 cm.
The ceramic marble portfolio has received a qualitative expansion: now it has 87 different textures and colors and includes materials that are resistant to deep abrasion. By the way, in 2020 KERAMA MARAZZI introduced the High Load ceramic granite with an increased thickness of 20 and 15 mm for rooms with high traffic. Such material is suitable for indoor and outdoor use, as well as for installation of raised floors.
The new collection of branded sanitary ware GEOMETRICA presents 5 new types of sinks and bathroom furniture. New items embody the idea of pure geometric shapes – and certainly will appeal to lovers of modern style and clear lines.
Last but not least, KERAMA MARAZZI, known for its turnkey solutions, now offers customers branded wallpapers that replicate wall tile motifs. Now interior solutions can become even more harmonious and complex, and the choice and purchase get faster and more convenient.
In addition to the stand, KERAMA MARAZZI products were presented in new special projects: Global Design and HoReCa Design Area in the interiors of Russian designers.
For the first time, on the sidelines of the annual leading international exhibition BATIMAT RUSSIA 2020, a conceptually new Global Design project was presented – an exhibition of inspiration and solutions for architects, designers and private customers at different stages of apartment and house renovation. KERAMA MARAZZI took part in the inspiration zone of designers Alena Vlasova and Alexey Shibaev.
Another remarkable event was the HoReCa Design Area – a separate integrated exhibition with an area of more than 2,000 square meters with examples of rooms typical to the hospitality industry. Here, the products of KERAMA MARAZZI were presented in the projects of designers Elena Teplitskaya, Olesya Dobranova, Ekaterina Kiraydt, Andrey Radaev and the Siberian Association of Designers and Architects.
