FERRARA DESIGN took part in the BATIMAT RUSSIA 2019 exhibition within the Integrated Solutions design exposition on two concept stands at once – designed by Maria Romanova and Karina Avetisyan. Today, the company produces paints, decorative plaster and pigments under its own brand. With the imagination of designers and the creative approach of technologists, the line of colors and textures of FERRARA DESIGN is diverse and constantly updated.
For over 35 years, FERRARA DESIGN has been a leading manufacturer of decorative coatings on the Italian market. For the last six years, it has entered the world market, including Russia. All materials have the highest quality and safety certificate A+, which is given by the European Association of Paint and Coatings Manufacturers. The possibilities of decorative plaster are endless both in application technology and in color. This is one of the most modern and effective materials for interior decoration. Designers, working with FERRARA DESIGN materials, confirm simplicity and convenience in application, as well as the excellent results obtained.
Concept of the stand ICONS OF COLLECTIBLE DESIGN. WATER, AIR. SPIRIT OF FREEDOM by architect Maria Romanova (www.enfilademaro.ru) was designed in classical style, luxury segment. A light beige decorative wall covering with the effect of aging added charm to the composition, and the unique ceiling and column with geometric stripes, in which velvet and silk alternated, created from decorative FERRARA DESIGN plaster, harmoniously fit into the author’s project. The visual illusion of light on the wall, created with the help of these unique coatings, not only revealed the new possibilities of plaster, but also showed the possibilities of collaboration between Russian designers and modern European technologies. The advantage of this coating is also high aesthetics, which is difficult to achieve using other materials.
At the stand THE BOYAR CHAMBERS OF THE KREMLIN – MODERN HISTORY OF RUSSIA by designer Karina Avetisyan (www.s-d-i.ru), FERRARA DESIGN created a unique coating with light golden reflections that revealed the luxury and distinctiveness of this stand. The combination of several types of coatings – Via Condotti velvet decorative plaster and photographs by the famous photographer Vladimir Klaviho-Telepnev, radically transformed the space. This solution increased attractiveness of the stand, became an excellent background for furniture and caused a lot of emotions among visitors.
Decorative plaster of FERRARA DESIGN brand is not only prestige and beauty, but also technical innovation, quality and safety of materials. “Today, the representative office of FERRARA DESIGN in Russia has its staff of professional craftsmen and a network of official dealers in the largest and most high-potential cities in Russia. But still the main activity of the company is working with interior designers. It is not enough to offer special prices, it is necessary to create a comfortable working environment. For example, we always make color samples collections – individually for each plaster, so the designer can control not only the color and tone, but also depth of stroke and density of application. The company’s experience with premium clients proves it perfectly,” said Alexander Grachev, director of FERRARA DESIGN.
The official site of FERRARA DESIGN representative office in Russia: www.ferrara-design.ru